5 New Heavy Body Colors
The following new colors will be available in stores in the early part of 2010. It may be possible some time in the future that they will also be available in the Fluid Acrylics line. All are rated I for lightfastness, Excellent for permanency, and are single pigment colors except for Permanent Maroon, which is made up of a blend of five different pigments. I am including the opacity rating for each new color. For those of you not familiar with our opacity/transparency rating system, it ranges from 1 to 8, with 1 being the most opaque and 8 the least opaque, or very translucent. You can access this, and other information for all of the colors we make, by clicking on the color swatches in the virtual color charts on our Web site. Examples of products that are rated 1 are Carbon Black, Burnt Umber, Red Oxide, and Chromium Oxide Green. Examples of colors that are rated 2 are our Cadmium Reds, Yellow Ochre, Cobalt Blue, Titanium Dioxide, and just about any Hue that has Titanium White added. On the other end of the spectrum you have our Transparent Pyrrole Orange, and all of our Interference Colors at 8.
This color, or one like it, has been on our "must have" list for quite some
time since we stopped production of the beloved Naphthamide Maroon in 1997 due to pigment
availability. We investigated numerous replacements over the years, but in the end we felt
this blend of well tested and very reliable pigments would work best, maintaining our high
standards for pigment and color stability. It fills the color space where Naphthamide
Maroon used to be, which is somewhere between Quinacridone Crimson and Alizarin Crimson
Hue. It is mostly synthetic organic pigment, with the Transparent Red Iron Oxide providing
the inorganic component. Naphthamide Maroon was a single pigment color, while Permanent
Maroon is comprised of a very specific ratio and blend of five different colors:
Quinacridone Crimson (PR 206 and PR 202), Quinacridone Magenta (PR 122), Transparent Red
Iron Oxide (PR 101), Phthalo Green (Yellow Shade) - (PG 36), and Quinacridone Burnt Orange
I think all the Naphthamide Maroon lovers out there, and anyone who loves Alizarin
Crimson-like, smokey, reddish violet colors, will be very happy with our Permanent
Maroon. True Naphthamide Maroon is just a tiny bit bluer than this blend, and somewhat
cleaner in the undertone, as would be expected in a single pigment color. Otherwise, this
Permanent Maroon is very close and a gorgeous color in its own right. It dries with a
sheen that is between gloss and semi-gloss.
This color really fleshes out our line of browns, as it fills a color space between
Burnt Sienna and the Burnt Umbers, but with a much cleaner, redder undertone. Imagine a
dark valued, reddish Burnt Umber, with a warm, clean, rich chocolate brown undertone. In
the masstone it will appear as dark or darker than Raw Umber, but will quickly show its
warm brown undertone which looks similar to Burnt Sienna. I think this will prove to be a
most useful new color. The moniker of "transparent" is a bit misleading for this
color as it does have an opacity rating of 3, but compared to most iron oxide pigments,
not including our existing Transparent Red and Yellow Iron Oxides, it is somewhat more
translucent. It is a synthetic inorganic pigment, and dries glossier than most of the
other earth colors, which tend to be almost matte.
Brown Iron Oxide
Pyrrole Red Dark
What a great red this is! Clean, dark and rich, it fills a color space between Cadmium
Red Dark and Cadmium Red Medium. It is a heavy metal free, higher chroma Cadmium Red Dark
alternative that can be used in outdoor murals without the sensitivities that Cadmiums
have with combinations of UV light and moisture. The opacity rating is 2, the same as our
Cadmium Red Dark, and it dries with a similar level of gloss as our Cadmium Reds, which is
closer to semi-gloss. Like all Pyrrole colors, it is a synthetic organic pigment. It dries
with a fairly glossy surface sheen.
Bismuth Vanadate Yellow
Like the Pyrrole Red Dark, this new yellow is a great substitute for the Cadmium that can
be used in outdoor murals without the sensitivity issues associated with the Cadmiums.
The color and chroma is very similar to Cadmium Yellow Light, with just a bit more
translucency. Cadmium Yellow Light has an opacity rating of 2, while Bismuth Vanadate
Yellow is a 3. It will provide a much needed bright yellow to the "Best Colors"
list in our Exterior Mural Tech Sheet that is also included in issue 10 of our Just Paint
Chromium Oxide Green Dark
This new green is a darker and cooler version of the well known, very useful and long
used green pigment. It fills a color space somewhere between Jenkins Green and Sap Green
Hue, with very good opacity, and adds to a relatively small line up of inorganic greens.
It is not quite as opaque as our standard Chromium Oxide Green, which is rated 1. It dries
to a satin like finish.
To learn more about these new GOLDEN Heavy Body Acrylic Colors, visit our Web site: http://www.goldenpaints.com/products/color/index.php